Over recent years, it appears that many celebrities are jumping on the eco-bandwagon. As going green becomes more chic, celebrities are embracing solar energy, installing it in their homes (or islands, if you are Johnny Depp … more on that later!) and then shouting about it from their solar panelled rooftops.
I feel fortunate that I can be a part of a small Czech & Slovak team at the SMA branch, which was founded in 2009 in Prague, pioneering within the Central and Eastern Europe. Thanks to geographical, linguistic and cultural proximity, right from the beginning we were managing not only the Czech Republic, but we have taken neighbouring Slovakia, smaller but promising market, under our patronage as well. And because “the only certainty is a constant change”, not even two years later, even more promising emerging neighbouring markets started to shape up!
At the climate and stress laboratory the newly developed products are tested for reliability under extreme climatic conditions. SMA customers do not need to fear inverter damage due to freezing or overheating. We test the temperature limits for each new product.
Excellent service will pay off.
The photovoltaic market is changing and as a result installers are faced with new challenges. Alongside the core business additional services are required. Customers expect you to offer them extensive support and to react quickly when service is required.
Christmas donation drives have a long tradition at SMA. For many years, the company’s employees have collected money during the Christmas season and donated it to needy children. I had the opportunity to speak with Tahere Tabreezi about this program. Tahere serves on the works council and the charity-giving committee, as well as overseeing sports programs at SMA.
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